LA Fitness – What Exactly Other People Are Saying..

LA Fitness is actually a health and fitness club chain which has locations throughout the usa and Canada. This company has been viewed as a strong competitor in the industry

since its introduction, especially due to the differentiation strategy. While has done well for themselves during their last thirty years in business, there are some changes that may be made in order to create a sustainable competitive advantage. The recommendations I actually have for LA Fitness are:

1) have longer hours of operation,

2) communicate company decisions and exactly how they benefit the consumer,

3) train associates on customer support,

4) produce a new marketing campaign,

5) expand further in the united states and Canada, and 6) adjust proportions of company debt. These changes will permit LA Fitness to create and sustain a competitive advantage within the health and wellness industry.

About LA Fitness – LA Fitness is actually a differentiator in the health industry. They may have over six hundred locations, every one of that are nearly identical because they are not franchised (Wells, 2016). “LA Fitness features diverse sports club amenities, typically including cardio & strength equipment, fitness, indoor cycling, group exercise classes, pool, spa, basketball courts & racquetball,” (LA Fitness, 2018). LA Fitness has experienced the best revenues amongst larger fitness clubs during the last 4 years and is growing (Wells, 2016).

Stakeholders are individuals who have a desire for the performance in the company, often as it will impact them in some way (typically financially). LA Fitness has both internal and external stakeholders. The most important internal stakeholders are definitely the employees along with the board members. LA Fitness employs an overall total of twenty-four thousand individuals, with fifty at each location (Wells, 2016). You can find both full-time and part time employees a wide variety of individuals are impacted by the success (or failure) from the company. The board members are another stakeholder which is greatly impacted due to their stake within the company. These members are noted as having significant investments inside the company, nevertheless the official amounts have never been disclosed (Wells, 2016).

There are numerous external stakeholders which are influenced by the operations of LA Fitness. Included in this are the communities they are located, creditors, partners, and (most notably) customers. The communities that LA Fitness chooses to place its gyms are affected by the jobs that the company brings; with every location having a staff of fifty members, multiple health clubs inside an area can produce a positive effect on the economy and people there. Creditors are impacted once they elect to fund LA Fitness inside their business ventures; this fitness company

brings them potential profits and interest payments right after the investment. LA Fitness has several companies that it has partnered with; for instance, they partnered with World Instructor Training Schools to acquire their chkwqq trainers certified (Wells, 2016). The better business and revenues LA Fitness generates, the more revenues these partner companies receive as well. Finally, the most important stakeholder for this clients are the shoppers. The customers allow LA Fitness to carry on making profits to be able to sustain and grow their business.